CONSTRUCTION: POSTER DRAFTING

CONSTRUCTION: POSTER DRAFTING

I was unsure which poster idea looked better. The absolute black and white or the black and white surroundings with me in colour. To make a decision on this I conducted some audience research. These people consisted of 17-18 year olds all of which were my class piers or friends. Of the ten people which I asked a resounding nine out of ten stated that they preferred the variation of myself in colour and the background in black and white. Some of their reasoning behind this decision was that in made the protagonist stand out and pop from the background. Another reason was that it added colour to a black and white poster where colour used in the right areas adds a more sophisticated level of audience attraction.